Your Key Decisions, Guided by Quantitative Data
Whether you need to evaluate entry into a market, quickly test a new idea, or optimize your messaging, our experienced team of quantitative researchers can help you reach the right groups and execute surveys that meet your research objectives on your timetable.
Market, Company, and Competitive Assessment
Benchmark target companies, find M&A and IPO opportunities, and analyze brand equity
Understand customer interest in new value propositions and product ideas
Product Optimization (Conjoint Analysis)
Uncover value drivers and optimize product features and pricing
Understand customers’ willingness to pay for products and services
Analyze if your message resonates with your customer when they arrive at their purchase decision
Voice of Customer
Understand what your customers consider valuable and what makes them loyal
GLG’s Surveys team members are industry thought leaders. Access their expertise below.
The Top 8 Tenets of Survey Design
The Right Way to Reach Respondents